Discussing Corporate Ecological Accounting and the Realistic Choice for China

As the global attention being paid on ecological environment, the ecological accounting can provide environmental information by its unique methods. The introduction of the ecological accounting is not only the need of sustainable development of economy but also for enterprise's long-term competitiveness. From the background of ecological accounting, this paper describes the research content of ecological accounting, and make analysis of its present situation and problems, the necessity of building Chinese corporate ecological accounting and principle are discussing.